A portfolio site is one of the best marketing and sales tools you as a web developer have in your arsenal. And if it’s set up right, it’ll save you a bunch of time having to:
Chase down new clients,
Spend time convincing them to work with you,
Answer questions about your experience as a coder and what you can build,
Explain your background and how you got into web development,
Handle other repetitive and tedious sales and marketing tasks.
The emphasis here is on setting up your portfolio site the right way.
Your portfolio site — as a whole — needs to be a reflection of your best self. To accomplish this, you’ll want to steer clear of the 5 most common developer portfolio mistakes.
You allow your portfolio to feel disorganized or overwhelming
You keep holding onto outdated features that distract from portfolio
You are not spending time on About page
You are not making a contact page conversion funnel
You forget to optimize your portfolio site for search
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